The decision layer behind your next marketing move.
See which marketing is producing customers, which spending is not paying back, and what your business can afford to do next.
Cohesion Insight is the decision layer for marketing spend. It reads your ad platforms, your lead and sales data, and your books as one picture, then tells you what to spend, where to pull back, and how much cash you have to work with.
“How do you actually know when
ad spend is being wasted?”
The dashboards look great. The decisions still aren’t clear.
You have every marketing tool. None of them tell you where the next dollar earns and where it burns. Cohesion Insight does.
How do you actually decide where to put your marketing dollars as a small business owner?
Decisions made for you
Cohesion Insight reads across your ad platforms, your CRM, and your books, then hands you the forward call: where your marketing dollars are earning, where they’re burning, and what to do next.
"Why do so many marketing dashboards look great and tell you almost nothing useful?"
"Anyone else feel like ads look good in the dashboards but the real sales do not match?"
See which marketing is producing customers
Compare channels and campaigns based on what happens after the click. See which sources lead to paying customers, which ones are not paying back, and where performance is beginning to change.
Know whether the business can afford the next move
See cash, runway, and marketing return together. A channel can look strong in a marketing dashboard and still be the wrong place to put the next dollar.
The call, made for you
Every recommendation comes with the reasoning behind it, the numbers it is built on, and what the outcome does to your business.
How Cohesion Insight builds a recommendation
Cohesion Insight connects the numbers from across your business, checks marketing performance against financial reality, and shows you what the business can support next.
Your marketing, customers, and money
Data from your ad platforms, CRM, analytics, and accounting tools.
Performance matched to business outcomes
Every number in your ad platforms, your customer data, and your books brought together.
A recommendation you can act on
See what to keep spending, where to pull back, why, and what each option could mean for the business.
Works with the tools you already use
How it shows up
How this shows up for your business depends on what you sell. Home services teams see it as jobs booked against ad spend. Real estate teams see it as closed sides against paid channel investment. Every industry maps to the same three questions: what to spend, where to pull back, and how much cash you have to work with.
Frequently asked questions
What is a decision layer for small business?
A decision layer sits above your tools, reads across all of them, and tells you what to do. Cohesion Insight is not another dashboard. It is the layer that pulls your marketing tools, your customer data, and your books together and hands you the next steps.
What industries does Cohesion Insight serve?
Cohesion Insight serves growing businesses. We are currently in beta with home services and real estate operators. We connect marketing, conversion, and finance, so if your business runs tools that feed all three we can probably configure for it. Request your industry at cohesioninsight.ai/contact.
How is Cohesion Insight different from a marketing dashboard?
A marketing dashboard shows channel and campaign performance. Cohesion Insight reads those results alongside customer, revenue, and financial data to help you decide what to do next.
How is this different from a dashboard tool like Looker or Tableau?
Looker and Tableau are general-purpose BI tools. You point them at your sources, you build the views, you make sense of what you’re looking at. They give you the raw material to decide.
Cohesion Insight does one job: it figures out whether your marketing spend is working and what to do next. It comes pre-connected to the tools that answer that question. Ad platforms, CRM, booking systems, site analytics, accounting. It reads across all of it and gives you the interpretation.
If you already have Looker or Tableau running, keep them. We’re not a replacement, we’re a different function. And in most setups Cohesion Insight can connect to your BI tool as one of the sources it reads from, alongside everything else in the stack.
Related: Comparison page →
What industries does Cohesion Insight serve?
Cohesion Insight serves growing businesses. We are currently in beta with home services and real estate operators. We connect marketing, conversion, and finance, so if your business runs tools that feed all three we can probably configure for it. Request your industry at cohesioninsight.ai/contact.
How does Cohesion Insight connect to my accounting data?
Cohesion Insight reads from supported accounting tools through their official connectors. Revenue, expenses, cash, and margin can then be considered alongside your marketing and customer data.
Have a question about
Cohesion Insight?
If you have more questions, ask the site directly.
Ask me anything about Cohesion Insight…
See what your next marketing dollar should do
Join the free beta and make your next decision with your marketing, customer, and financial data in view.